What we do

We distribute food products through four channels, each with its own dedicated team, so every customer in Qatar gets the right service.

Channel 1

Retail

Hypermarkets, supermarkets and self-service stores across Qatar.

The strength of our retail distribution is an experienced, professional sales and merchandising team that keeps our brands and products covered and visible across the retail segment in Qatar.

Retail details
Shopping trolley with fresh produce in a supermarket aisle
Channel 2

Food Services

Caterers, hotels, restaurants, QSRs, bakeries and deli counters.

We have an experienced, dedicated team covering the food service sector, built around the specific needs of the ever-growing hospitality industry in Qatar.

Food Services details
Three chefs in a professional kitchen
Channel 3

Van Sales

Groceries, small restaurants and cafeterias, served by our own fleet.

Our Van Sales distribution team services small and large groceries, as well as small restaurants and cafeterias, across Qatar.

Van Sales details
Fleet of white delivery vans
Channel 4

Wholesale

Wholesale traders, labour camps and processing units.

The wholesale distribution channel extends the reach of our products across all channels, through large and small wholesale traders, labour camps and processing units across Qatar.

Wholesale details
Refrigerated truck at a warehouse loading dock
Our capability

Built to move food, at scale

From the warehouse to the shelf, our storage and fleet are set up to handle fresh, chilled, frozen and dry products.

105,000 m³ of storage

Frozen, chilled and dry storage space to hold the full range of our products.

75+ vehicles

A distribution fleet that includes dry and temperature-controlled vehicles.

In-house promotions team

Our own team handles sampling and promotions on the shop floor.

Coverage across Qatar

Zone-wise, area-wise and beat-wise sales allocation reaches every part of the country.

Let's work together

Whether you run a store, a kitchen or a wholesale business, tell us what you need and our team will get back to you.